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Shopping Small Is a New Holiday Tradition

Celebrate Small Business Saturday on November 28

By Melissa Hucal, Peoria IL & Anna Hall, Hickory NC November 26, 2015
Since its debut in 2010, Small Business Saturday (the Saturday after Thanksgiving) has not only increased awareness of locally-owned, small business but also increased the number of shoppers. Last year, shoppers spent over $14 billion at small businesses on Small Business Saturday, signifying a steady increase in the popularity of shopping local, especially during the holiday season.

Why have small businesses become such a popular destination for shoppers? Several reasons!

Most locally-owned shops stock one-of-a-kind gift options, so shopping there means you can find the perfect gift for everyone on your list, without the risk of duplication.

Personal attention from the owner gives shoppers an “expert” opinion about the products or services you are purchasing. Many times a conversation with the owner can help to surface some unique stories about your purchase.

Money spent locally stays local. According to the American Independent Business Alliance, each dollar you spend at local businesses returns 3 times more money that one spent at a chain.

As a resource in and for the community, Macaroni Kid is a strong advocate of and supporter for Small Business Saturday. That’s why we’re encouraging everyone to play a role in supporting small and locally owned businesses on Saturday, November 28th, this year’s Small Business Saturday.

For more information, visit the Small Business Saturday website.

Locally...

Hickory: Come to Downtown Hickory on Saturday, November 28, for a #Shop Small Selfie Event. Participating businesses Aqua B, Bisque n Beads, Bottega~a soulful place!, Ella Blu, Fan Fair, Foot Solutions, Hickory Wine Shoppe, Lou Lou's Corner, The Natural Olive, Tracy's on the Square, and Turnip the Arts will be offering giveaways and in-store discounts for customers posting selfies on social media. Gather at the Sails at NOON for a "community selfie" and become part of history! For more news about downtown Hickory, visit www.downtownhickory.com .

Newton: Join us downtown to support Local Businesses this holiday shopping season!  Get your passport from a participating business or from the Downtown Newton Development Assoc. tent.  Get stamps and enter to win fabulous prizes from merchants like: 2 Pink Magnolias, Elegant Bride and Formal Wear, Marie and Twannettes, Dapper Daisy, Carolina Vines, Dana's Fine Jewelry, Sas and Sassy, Perfect Image, Volume Nail Salon and Boutique, Abundant Life Florist, and more...

Morganton: Downtown Morganton will host a Double Feature consisting of a Holiday Tour d'Art featuring local artists and Small Business Saturday at downtown businesses. The day will end with a Wrap-Up Party at Brown Mountain Bottleworks at 5:30pm.

Want to add your Small Business Saturday event? Email annah@macaronikid.com.